Aissata Sall was scrolling through WhatsApp in May when she first learned about the new route to the United States. For Ibrahima Sow, the discovery came on TikTok a few weeks later.
By the time their paths crossed at the tidy one-story brick house in Cincinnati, they had encountered hundreds of other Mauritanians, nearly all of them following a new path surging in popularity among younger migrants from the West African nation, thanks largely to social media.
