Phillip Schofield was forced to apologise on This Morning today after a guest swore live on air.
Fitness guru James Smith appeared on the show today, where he spoke about confidence and how people could improve theirs. He chatted to hosts Phil and Holly Willoughby about how confidence was key in both fitness and general life.
As he explained how his friends would ridicule him for going into personal training, he accidentally swore. James had explained how his friends didn't think he should turn to fitness as a full time job but he defied their odds.