
Most of us are divided when it comes to AI. Friend or foe? Help or hindrance? A combination of everything? Too early to tell? Too late to stop? In the world of design (and beyond), it's become harder to tell what's real and what's not. But this Small Dimmable LED Vase-Table Lamp by Maytoni (available at Westwing) is very real — and, yes, was made "in collaboration with AI".
So, what does that actually mean? “Observing the rapid changes in product design driven by AI, I decided to contribute to this evolution,” shares Alexey Danilin, the designer from Maytoni, a German lamp company that Westwing teamed up with on this innovative creation. “In 2022, when successful case studies of AI implementation in design were still rare, I set about developing an unusual lamp. My aim was to rethink conventional approaches."
As for the result? It "exceeded expectations," Alexey tells me. And in 2023, the designer presented "one of the world's first mass-produced luminaires designed with the involvement of AI," he shares. "This project is more than just a product: it symbolizes the dawn of a new era, in which technology becomes a co-creator."