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Marie Claire
Marie Claire
Lifestyle
Dionne Brighton

This is the one affordable make-up brand I know I can rely on for a natural-looking glow

A selection of products from the e.l.f Camo colelction on the right and an image of writer Dionne Brighton using the elf camo collection.

I'm a self-confessed make-up hoarder, so while everyone else is spring cleaning their wardrobe, as soon as the sun (finally) starts shining, I immediately begin clearing out my make-up bag. Right now, it's out with the matte finishes and in with the dewy products that deliver natural-looking radiance.

According to industry experts, fashion week beauty trends and TikTok, a fresh, glowy base, is one of the biggest make-up trends of 2024. Yep, it's the year for skin. While I'm all here for the 'your skin but better' trend, my hyperpigmentation and acne scars make it a little tricky. That's where the e.l.f. cosmetics Camo collection comes in. You've likely seen the brand all over social media, as all the best e.l.f. cosmetics products regularly go viral on TikTok. And for good reason. 

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