
Gibson has launched its first-ever Artist Spotlight program, with R&B singer, songwriter and producer Austin Sexton the first artist it’s championing. The guitar brand says its program will put a revolving cast of musicians and acts in the limelight in a move it says reflects its “artist-first culture.”
A look at its 18-strong 2024 roster sees emerging artists from the US, Europe and and South America. Gibson says that artists from China and Japan will be coming onboard with the program “soon”.