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Livingetc
Livingetc
Gilda Bruno

This Designer Is Fighting the Stigma Around Medical Therapy, Aging, and Intimacy Through Interiors That "Pull You Out of the Everyday"

An inventively designed, transitional wellness clinic boasts glazed pillars with ornate friezes, plaster walls in matte beige, a central, chrome and marble reception counter, arched walls, and lime green and orange accents.

That beauty and well-being clinics are increasingly sought-after is no big news. After all, there hasn't been a single era more obsessed with surface-level improvement — think of the rise (and rise) of cosmetic surgery — and preventative health — think of that of diagnostic scans-equipped centers — than the one we are in right now. The evidence is all over the internet, where countless 'before and after' social media posts attest to the transformative power of aesthetics-led surgical procedures or longevity-aiding measures that promise to protect our body from the signs of time, like the below-zero cryotherapy, which exposes patients to extremely low temperatures to facilitate muscle recovery and destroy cells associated with specific illnesses. What's fairly new, though, is the arrival of unusually imaginative dental, aging, and fitness hubs where interior excellence, chromotherapy, and craftsmanship meet state-of-the-art lifestyle.

Traditionally, health isn't the sector you'd expect to champion forward-thinking design. Sure, there have been exceptions to the rule, like NYC's dazzling Zitomer pharmacy, which, founded in 1950 and located in Manhattan's iconic Upper East Side, was brought back to its former Art Deco glory by RPG's Bruce Teitelbaum in 2021, now reviving its original apothecary look through statement lighting, soft arched walls, and plush velvety touches. But most of these creatively envisioned, well-being-focused destinations are only just opening their doors.

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