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Consumer tech behemoth Apple (AAPL) is doubling down on artificial intelligence (AI) to usher in the company's next wave of growth. With the debut of Apple Intelligence, the company's new AI platform, AI will be at the front and center of its latest set of products.
To that end, reports have emerged that Apple has contracted chip giant Broadcom (AVGO) to develop an AI server chip for the iPhone maker. Internally named Baltra, the company is working with Broadcom to create a chip specifically designed for AI processing.