GLASGOW, U.K. AND DALLAS—Artificial Intelligence-based content discovery, audience insight and targeted advertising expert ThinkAnalytics has formed a strategic partnership with media operations software developer and consultant TMT to deliver end-to-end supply chain transparency for Media & Entertainment (M&E) Industry companies and will be discussing the partnership at the IBC Show, Sept. 13-16, at the RAI Amsterdam Convention Center.
As part of the partnership, TMT Insights will integrate ThinkAnalytics’ Think360 content discovery platform, its ThinkFAST channel scheduling solution and leverage audience insights from ThinkAdvertising within its Polaris operational management solution. The integration will surface actionable insights that give deep audience and content understanding and grant operational users visibility and granular control over jobs and tasks, ThinkAnalytics said.
