Shares in THG have slumped by 20% after it was suggested that a takeover deal with a US private equity giant is unlikely to be completed.
It was revealed last month that Apollo Global Management is interested in taking the Manchester-headquartered group private and has until May 15 to either make a firm offer or walk away.
Since the announcement, shares in THG have been on the rise from 66p to 117p - their highest value since June last year.