Creativity is often misunderstood. Many think of it in terms of haves and have nots – a character trait that you either have, or you don’t. When thinking about any remarkable piece of art or technology that’s shaped our modern world, it’s easy to romanticise the creative process it took to get there. As if a wild-eyed genius in a room held a singular vision and worked tirelessly to bring it to life. In reality, this is rarely the case.
While it’s true that every piece of art or technological innovation was someone’s inspired idea, every scene in your favourite movie, and every app that you can’t live without, was ultimately created by an army of artists, engineers, coders and, yes, accountants (see famous graphic designers you should know for examples of widely acclaimed creatives).
