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Fortune
Fortune
Eleanor Pringle

The White House pressed for fast negotiations with its shock and awe tariffs. Now it can’t drum up enough interest from a ‘first mover’

U.S. President Donald Trump (Credit: Win McNamee - Getty Images)
  • Following President Trump's tariff announcement, the administration claimed a surge of interest from world leaders eager to make trade deals. But nearly two weeks later no agreements have been signed, and pressure is mounting to finalize at least one. Treasury Secretary Scott Bessent is now promoting a "first mover advantage" to encourage swift negotiations, though global uncertainty and resistance to rushed decisions have left key allies hesitant to commit.

In the days after President Trump's April 2 tariff announcement, members of his administration said phones had been ringing off the hook as world leaders lined up to cut new deals.

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