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Fortune

Lionel Lim

The weak yen and ‘Instagram culture’ made tourism Japan’s second-largest export

Japan Instagram Covid-19 Oxford Economics

(Credit: Yuichi Yamazaki—AFP via Getty Images)

Everyone really is going to Japan this year.

Over 14.6 million international visitors went to Japan between January and May, according to data from the Japan National Tourism Organization. Almost 3.1 million went to the country in March alone, the highest monthly total since records began in 1964.

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Isaias becomes the first hurricane of the Atlantic season as it surges towards US Gulf Coast

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