Too Hot To Handle season 6 decided to raise the stakes.
Typically, contestants on the reality dating show enter the experiment, thinking that they're about to participate in a whole other television series altogether (either Pleasure Island or Love Overboard, neither of which actually exists). After forming connections with other islanders and getting all hot and bothered, that's when Lana, the bot and host of THTH, drops a bomb: the show is actually a celibacy experiment.
