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Marie Claire
Marie Claire
Lifestyle
Halie LeSavage

The Tiny Spanish Town of Ubrique Is the Open Secret Behind Your Luxury Bags

A close up of a woman holding a strathberry bag next to a white coat.

As far as most shoppers know, every leather bag has a different logo, a different tag, and a different origin story. But insiders know most handbags are the product of the same humble town nestled in the hills of Andalusia, Spain.

Ubrique, Spain, is fashion's under-the-radar handbag capital and, more recently, the site of a quiet revolution in accessories. Direct-to-consumer brands have sought out the factories where heritage luxury players have produced theirs for decades—and managed to design equally high-quality bags without the same branded markup.

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