
You open your phone to scroll for a few minutes. Just a quick mental break. But by the time you close the app, you’re convinced you need a new skincare routine, that $300 weekend getaway package, and maybe even a side hustle just to afford it all. Sound familiar?
What used to be a space for staying in touch with friends and catching up on cat videos has evolved into one of the most powerful engines for consumer spending. Social media isn’t just influencing what you buy. It’s influencing how you feel about what you haven’t bought. And that shift is taking a serious toll on your bank account.