With the Queen absent and her immediate heirs scarcely a novelty, Britain’s child royals emerged as a precious asset over the jubilee – and were still generating loyal clicks and content days after being temporarily discharged from duty.
An earlier warning from William that his son would enjoy a “normal” upbringing has proved to be, if not exactly baseless, capable of delightfully media-friendly expression. Not only George, but all three apprentice royals, aged four, seven and eight, contributed extended service through the jubilee weekend, displayed in eye-catching outfits ranging from smart casual to – perfectly normally – a historic sailor suit.