Hair colouring has been one of the most consistent trends for the last few years. Many beauty trends have come and gone, but with the range of hair styles and colours today, this is one trend which has been on-going for years. Not just an on-going trend, the range of products on hair colour, introduction of natural coloured products have been catering to the changing consumer demand.
The Indian Hair Color Market was approximately valued at $477 million in FY 2020 and is forecast to grow at a CAGR of over 17% until FY 2026. Increased urbanization, evolving lifestyles, hair-highlight trend, rising market for salon services have been key contributors to the uptrend in this segment. India has also witnessed a huge change in fashion trends, where people across demographics are eager to experiment with multiple products. Hair colour producers have thus, been introducing innovative new products to meet the consumer demands. The market today is segmented based on product type, product formulation, gender, company and regions.