
Native Instruments sells a lot of stuff. In addition to a huge history of developing its own plugin instruments and effects, it also sells those of its partners, Plugin Alliance and iZotope, as well as facilitating licensing and downloads for Kontakt and Reaktor developers.
The company’s Komplete package has always been huge, but we didn’t think it would get quite this big! But that’s just the software side of the company’s offering – the hardware is where this all gets brought together.