
For years, there’s been an easy playbook for a public figure on what to do if visual evidence surfaces of your wrongdoing. For most of the century, you could stammer out that this was clearly the work of Photoshop. That soon evolved into “It’s a deepfake!”, but nowadays the frantic cry of denial is that whatever you’re pictured doing must be the work of A.I.
To be fair, generative artificial intelligence is extremely good at creating ever-more-convincing fake videos that will poison the increasingly murky well of what we can and can’t trust. But, if you have a modicum of intelligence, you can still spot A.I. output a mile away.