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The Independent UK
The Independent UK
National
Jerome Pugmire

Paralympics organisers launch campaign to boost ticket sales with 100 days to go

AP

With 100 days until the Paralympics begin, Paris organizers are delivering a message from the athletes in a bid to boost ticket sales: I am not missing anything, except you.

The countdown campaign for the August 28-September 8 Paralympic Games begins Monday. It features three Paralympic athletes, each of them alone in an empty stadium. The campaign slogan — “Il ne me manque rien, sauf vous” (I’m not missing anything, except you) — is a rallying call to get people to come along and watch them competing.

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