
The first professional sports league in America to really capitalize on the early NFT craze was the NBA. In a partnership with Dapper Labs, the NBA as well as the NBA Player’s Association (NBPA), set up NBA Top Shot, a blockchain platform that offers NFT trading cards known as “moments.” Earlier in September Dapper Labs managed to raise an additional $250 million in funding, a sign that digital collectibles were here to stay within the sports world.
That same month the NFL announced its own partnership with Dapper Labs.