- Ever wondered what it’d be like to win millions in a MrBeast competition? Jeff Allen did exactly that. He reveals exclusively to Fortune what it’s like winning $10 million—the largest prize fund ever awarded for a competitive reality TV show—how he’s investing the cash, and why he’s not going to let it put a pin in his career.
When MrBeast—whose real name is Jimmy Donaldson—put out a calling last year for 1,000 contestants for a new reality competition show, Jeff Allen was skeptical. Allen had just lost his job, and he was dealing with the realities of having a son with a rare brain disease. But, he decided to take a leap of faith and made it on the show as contestant number 831.
