Savvy shoppers know that the unit price is the only true way to determine the best value at the market. Comparing the cost per ounce allows you to see past the flashy marketing on the front of the box. However, food manufacturers are introducing new packaging designs that make this comparison much more difficult for consumers. These subtle changes can trick even the most careful parents into overspending on their weekly essentials. Let us explore the new packaging change, making it harder to compare unit prices.
