The latest TrendForce report suggests a 6.2% decline in NAND flash revenue across Q4 last year, primarily driven by weak consumer demand. Leading NAND flash manufacturers have faced a consistent revenue drop, with most focusing on enterprise to recoup losses. Considering the shifting market trends, ASPs (Average Selling Prices) and overall NAND flash shipments also took a minor hit.
TrendForce cites weakening consumer demand as the driving force behind this downturn. By the end of 2024, PC and smartphone manufacturers are reportedly being pushed to clear excess inventory, driving down NAND flash prices as a knock-on effect. ASPs (Average Selling Prices) for NAND flash dropped by 4% QoQ with a 2% decline in overall shipments. This trend is expected to persist for the first fiscal quarter this year, with TrendForce projecting a massive 20% industry-wide drop in revenue.
