As shoppers continue to be hit by the cost of living crisis, customers are changing their habits at the supermarket. Whether it's seeking out those offers, or hunting for the yellow stickers, people are doing all they can to try to keep costs down.
But it's not just shoppers making changes, supermarkets themselves are fighting it out to get as much custom as they can. And while we hear a lot about budget retailers Aldi and Lidl, they're not necessarily always the cheapest.
Over recent weeks we've been looking across all the supermarkets to get an overview of the prices and deals they offer. From Clubcard and bulk buy deals at Tesco, to Morrisons' Savers range and Sainsbury's Aldi Price Match scheme, there are savings to be made at each one.
