There is an undeniable coolness to Oliver Zeffman, as he confidently reels off orders at a top table in Tomos Parry’s Soho restaurant Mountain. “Tomos is a good friend,” he says. We meet for lunch at the peak of the May heatwave, and Zeffman’s tight T-shirt, which reads “Boy University”, hugs a gym-trained physique.
This is perhaps not the scene you would imagine when you think of a classical conductor, and yet the staff here refer to him as “Maestro”. Indeed, the 33-year-old is London’s hottest conductor, here to discuss the project he has become best known for since graduating from the Royal Academy of Music in 2016: Classical Pride.