Apple’s transition from the M2 to the M3 was a huge leap forward in its silicon strategy. One that would push its performance and efficiency further than ever before as the first chip built on a cutting-edge 3-nanometer (nm) process, N3B, from Taiwan Semiconductor Manufacturing Company (TSMC). This promised faster CPU and GPU performance and improved power efficiency, alongside a whole host of other features.
Johny Srouji, Apple’s SVP of Hardware Technologies, touted the M3 series in October 2023 as “the most advanced chips ever built for a personal computer” in an official Apple press release because of its new GPU architecture, faster neural engine, and more unified memory.
