The livestreamed killing of an influencer could be femicide – a misunderstood crisis

‘Let her death, which has shone a spotlight on femicide, be loud.’ Photograph: Reuters

Justice for Valeria Márquez

Valeria Márquez was killed in one of the most horrifically public ways possible. On Tuesday evening, the 23-year-old Mexican social media influencer, who had built up a large following with videos about beauty and makeup, was recording a TikTok livestream in the beauty salon where she worked in Jalisco, a state in west-central Mexico. A man entered the establishment and, with her video still running, shot her dead.