
I’m sure I don’t need to tell you that TikTok can be a great way to discover new beauty hacks, products or services, and can make a hair trend go viral quicker than you can say cowgirl copper. One service that’s had a lot of attention on the app recently is the Korean root perm – a volumising hair hack.
So far, the hashtag #koreanrootperm has racked up more than half a million views, with videos talking viewers through the service and showing off the results. Here’s a bit more about how the technique works, who it’s most suitable for and how long the results can last.