The Jaguar Type 01 Is A 1,000-horsepower Beast. But It Isn’t For Everyone

• The Jaguar Type 01 is the production version of the Type 00 coupe. It is fully electric.
• Jaguar calls the Type 01 a four-door GT, not a sedan. It has four doors and four seats.
• The Type 01 will open for sale early next year, and start at a price of $130,500.

“We don’t anticipate this car being for everyone,” Rawdon Glover, the Managing Director of Jaguar, said at the unveiling of the Jaguar Type 01. The car is immensely important for the brand, necessitating a secretive short trip to JLR’s Gaydon, UK campus for an early preview. It’s an incredibly controversial project, too. Jaguar killed off its entire lineup for this, rebooting the brand with a new logo and new look. The new design and direction were met with bashing by conservative pundits, landing Jaguar in the midst of yet another culture war.