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TechRadar
Ruth Hamilton

The iRobot takeover is complete – but it looks like the Roomba brand is clinging on to its US roots

Roomba in a living room.

  • iRobot is now fully owned by Chinese manufacturing company Picea, following Chapter 11 bankruptcy process
  • A new 'iRobot Safe' subsidiary will be responsible for protecting US consumer data
  • Engineering, product development, marketing, etc., will be 'anchored' in the US
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