The internet is becoming more stressful and unlikeable — with AI slop and data leaks to blame

Female hands typing on a laptop in neon light. A lock as a symbol of cybersecurity on a foreground.

• An Incogni survey has found people are becoming more frustrated with the internet
• Users cite AI slop and data leaks as the main reasons for stress and anxiety when using the internet
• Many users want to spend less time online, and are deleting social media profiles and messaging

For years, personal data collection for advertising, tracking, and service improvement was thought to be the fair price to pay to access the world wide web. But now, many people believe that using the internet will lead to their data being leaked or exposed.