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Digital Camera World
Digital Camera World
Hillary K. Grigonis

Most major camera brands have now increased prices in the US, including Canon, Sony, Nikon, Fujifilm, and Leica. Here's the latest on the US tariffs

President Donald Trump holds up a chart of "reciprocal tariffs" while speaking during a “Make America Wealthy Again” trade announcement event in the Rose Garden at the White House on April 2, 2025 in Washington, DC. .

The tariff announcement by the Trump administration on products shipped into the US has thrown multiple industries into a tailspin – and the camera industry is no exception. But the trade war seems to be constantly changing as new US tariffs are announced, retaliatory measures are taken, and the market responds. That evolving battle means that the future of camera pricing in the US is unclear at best. But, as the trade war has raged on, several camera companies have now announced price changes in the US, including Sony, Canon, Nikon, Fujifilm, Leica, and Sigma.

When Digital Camera World originally reached out to the major camera brands, few were able to offer a clear answer as to whether or not prices in the US would be affected, despite speculation. But, as the sweeping “Liberation Day” tariffs went into effect on April 08, some brands started confirming a price increase. With additional countries announcing trade agreements, speculation is swirling about more companies to follow suit – and potentially additional price hikes from the brands that have already adjusted prices.

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