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Fortune
Fortune
Ketil Gjerstad, Johann Harnoss

The Future 50: The companies most likely to adapt, thrive, and grow

Fortune Future 50

The global economy in 2024 is a tale of two forces: optimism sparked by falling interest rates, and the uncertainty caused by geopolitical unrest. As companies focus on sustainable growth, such a volatile environment inevitably tests their resilience.

Since 2017, Fortune and Boston Consulting Group have teamed up to identify our annual list of Future 50 companies—those built to withstand exactly such volatility. (See the 2024 list here.) Future 50 firms promise outsize future growth while delivering exceptional shareholder returns. At BCG, we call these companies highly vital; they have the capacity to adapt, innovate, and grow amid technological, economic, and political change. This list is designed to be both a tool for investors and a guide for business leaders seeking partners and role models.

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