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Fortune
Fortune
Emma Burleigh

The founder of $100M brand Late July and Nixie started selling $1 cookies at 12 and learned the snack trade from the founder of Cape Cod chips—her dad

Nicole Bernard Dawes, the founder of Late July and Nixie (Credit: Courtesy of Nixie)

Long before Nicole Bernard Dawes’ brands were lining the aisles of thousands of grocery stores, she got her start in business wheeling around baked goods in a little red wagon. The two-time founder discovered her passion for entrepreneurship as a kid selling $1 cookies to small businesses.

“My first foray into this universe was when I was 12. My best friend and I had a cookie company, and we had customers” Dawes tells Fortune. “I actually sold to local delis in my town, which is kind of wild that was even allowed.”

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