The fast fashion industry has been rocked by the fall from grace of In The Style which had once been hailed as one of its rising stars.
The Salford-based brand, which was once celebrated in a BBC fly-on-the-wall documentary, was valued at £105m when it became a public company two years ago.
But last week the business announced it had agreed to sell itself to a private equity firm for just £1.2m in order to avoid administration.
