
The days of friends passing around a Disney Plus password to watch the shows and movies available on the platform appear to be coming to an end. Disney CEO Bob Iger sat down for an interview with CNBC and said the company plans to start "launching our first real foray into password sharing" in June.
Disney already has rules regarding password sharing, which initially went into effect for new subscribers on January 25th and for existing members on March 14th. Those rules make it more difficult for users to access their accounts from multiple locations, which is a deterrent but not a perfect solution.