Bulgari has just announced a series of new novelties at LVMH Watch Week, including a revival of its iconic Bulgari Bulgari. The luxury fashion house is drawing close to the 50th anniversary of its iconic Bulgari Bulgari timepiece, and to celebrate, Bulgari has reinvented the original watch design in glowing yellow gold and rose gold materials.
The original Bulgari Bulgari watch has a long history within the brand, dating back to 1975 when it was first created. With ‘BVLGARI BVLGARI’ inscribed boldly on the bezel, the watch was inspired by Roman coins and has kept this ancient Rome inspiration throughout its many new iterations over the years. The Bulgari Bulgari timepiece gained popularity in the 70s and 80s, and today, it’s back and paying tribute to these historical designs in a modern and contemporary way.
