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Adam Daniel, Associate Lecturer in Communications, Western Sydney University

The Blair Witch Project at 25: how one film changed the horror genre as we know it

Blair Witch Eduardo Sanchez Daniel Myrick
IMDB

This year marks the 25th anniversary of The Blair Witch Project, a film that popularised the found-footage horror sub-genre and captivated a generation of horror fans.

Made on a shoestring budget of less than US$60,000 by writer/director team Daniel Myrick and Eduardo Sanchez, the film went on to gross US$248 million internationally, becoming one of the most successful films of all time by return on investment.

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