The supermarkets are busy this week with festive shoppers getting everything they need for Christmas, which is just a few days away. But this year the pressure on households budgets is bigger than ever, as the cost of living crisis continues to bite.
That means many people are looking to save wherever they can. Reduced items are a good way of doing that at any time of year, but it could make a big difference right now.
We've all taken pleasure in bagging a 'yellow sticker' bargain. These are, of course, the items nearing their sell-by dates that supermarkets need to get rid of.