It’s no secret that Black Friday and Cyber Monday are among the best days of the year to make a saving on tech, and deals on electric toothbrushes are some of the top offers. Many retailers have slashed their prices, including Amazon, Argos, Boots and John Lewis, and I’ve sought out the best offers to help you make some serious savings.
I’ve been covering the annual sale for years, chasing discounts on top-rated brushes from Oral-B and Philips, as well as cheap replacement brush heads, teeth-whitening kits and water flossers.
My main advice when shopping for electric toothbrush deals? Watch out for misleading offers. You’ll often see deep discounts of 50 per cent or more on the most popular brushes, but those seemingly huge savings repeat like clockwork throughout the year.
As IndyBest’s long-suffering toothbrush expert (hey, we exist), I track the prices of electric toothbrushes year-round, so I can filter out the fake bargains and bring you only the best electric toothbrush deals every Black Friday. Keep scrolling for the top offers throughout the weekend and Cyber Monday.
Read more: Read more: Black Friday best deals – follow live
Best electric tooth brush deals in Black Friday and Cyber Monday sales
Oral-B pro 3 electric toothbrush: Was £100, now £35, Amazon.co.uk
I rated the Oral-B Pro 3 the best electric toothbrush in my round-up, thanks to its low price and effective cleaning power. The brush is noisier than the premium iO range but cleans just as well. “This budget-friendly electric toothbrush might lack the bells and whistles of its pricier iO siblings, but the oscillating head still delivers a reliably thorough clean.”
Suri sustainable electric toothbrush: Was £75, now £56.25, Amazon.co.uk
Here’s a huge saving on one of the best electric toothbrushes of 2024. Unlike other brushes, the Suri’s is designed to be reused, repaired and recycled, using plant-based heads and bristles, and a slim aluminium body, rather than plastic. Green credentials aside, it’s a smart-looking brush with a stylish, pencil-thin travel case, and it’s cheaper than ever at Amazon right now.
Foreo issa 3: Was £179, now £85.92, Boots.com
I dubbed this model the best for sensitive gums, in my review of the best electric toothbrushes. The issa 3 comes with 16 intensity settings – you dial in the one that suits you and can increase the intensity as you get more comfortable with the medical-grade, soft-silicone brush head and polymer bristles. The larger size and unusual shape of the brush head means I didn’t get a classic deep-clean sensation during testing, but the polymer material in combination with the sonic pulses means I haven’t yet found a brush that’s kinder to gums.
Spotlight Oral Care sonic pro: Was £149.95, now £74.97, Spotlightoralcare.com
Spotlight Oral Care toothbrushes are made using “dentist-developed technology”, and come with four speed settings that provide up to 50,000rpm. The micro point tongue cleaner is designed to help with oral hygiene, while the battery life is said to last for up to 70 days. With more than £50 off the price tag, this set comes complete with a travel case and three replacement heads, along with a magnetic click charger and charging cable. Plus, you can get an additional 12 per cent off when you use the code “BLACK” at checkout, and a free whitening toothpaste for spending more than £25.
Philips Sonicare diamondclean 9000: Was £319.99, now £129.99, Amazon.co.uk
This toothbrush is designed with polishing bristles, which Philips claims remove up to 100 per cent more stains, for visibly whiter teeth in just three days. Brimming with tech, it has built-in smart sensors that let you know when you’re brushing too hard and can even send you a progress report in the Sonicare app, so you can see how your brushing has improved over time. It also has four brushing modes and three intensity settings.
Oral-B iO8 electric toothbrush: Was £450, now £149.99, Amazon.co.uk
The Oral-B iO8 electric toothbrush uses “artificial intelligence” to learn your brushing style and guides you while you brush, to make sure you don’t miss a spot. The six smart modes personalise your brushing, while the interactive colour display reminds you when the head needs replacing – if that wasn’t enough, it will also give you a cheery smile for a job well done.
Philips one: Was £29.99, now £14.99, Superdrug.com
Add a splash of colour to your bathroom sink, with this tried, tested and approved toothbrush. After trying it for myself, it made it into my review of the best electric toothbrushes. I found it to be the dream travel companion, thanks to its sleek design, matching travel case and battery operation. It’s very simple, with no fancy modes, but the battery life is seriously impressive (three months on just one AA battery), and it’s this ease of use that I think makes it a great pick for a kid’s first electric toothbrush, too. Get it this Black Friday, with a whopping 50 per cent off.
Spotlight Oral Care water flosser with UV steriliser: Was £120, now £60, Spotlightoralcare.com
Take your oral hygiene routine to the next level with this water flosser from Spotlight Oral Care. With a built-in UV steriliser, it’s designed to target harmful bacteria, early decay, bad breath and bleeding gums. It’s a pretty nifty tool, and, this Black Friday, it’s almost half price. In IndyBest reviewer Siobhan’s round-up of the best water flossers, she placed Spotlight Oral Care’s original version as her top pick for travelling, thanks to its compact design. She noted her “mouth felt sparkling clean” after using the flosser. There’s also an extra 12 per cent off for Cyber Monday, when you use the code “BLACK”, plus you’ll get a free whitening toothpaste when you spend more than £25.
Oral-B iO3: Was £160, now £59.99, Amazon.co.uk
Another star in my best electric toothbrush guide, the Oral-B iO3 is the cheapest brush in Oral-B’s premium iO range. That means you get the same great cleaning performance and quiet oscillating motor as the most expensive Oral-B brushes, but with fewer brushing modes, a shorter battery life, no LED screen and no gimmicky smart features. It’s down to less than £60 at Amazon.
Philips Sonicare replacement brush heads, pack of four: Was £54, now £29.99, Amazon.co.uk
Here’s a 50 per cent saving on a four-pack of Philips Sonicare toothbrush heads at Amazon, which works out at £7.49 a pop. These are compatible with all Philips Sonicare click-on handles, but the C3 head is specifically designed to have four times as much surface contact with your teeth, to better tackle plaque build-up.
The Little Eco Company Philips Sonicare replacement heads: Was £7.49, now £4.79, Amazon.co.uk
I haven’t personally tested these third-party brush heads but, at just 80p each, they’re a fraction of the price of the official Philips Sonicare heads. The pack of six features plastic-free packaging, and The Little Eco Company offers a freepost recycling service, too. Customer reviews note the heads work and fit perfectly but are less premium feeling than the £7 heads from Philips. I’m stocking up with this Black Friday deal, if only to have a cheap supply of backup replacements in the bathroom cabinet.
Oral-B Pro kids electric toothbrush: Was £50, now £24.99, Amazon.co.uk
Kids need squeaky clean teeth – and now, thanks to a Black Friday saving, you can score this Disney princess toothbrush for half price – with other options including Spiderman, Disney 100 and Frozen. The toothbrush is gentle on gums and can be used in two brushing modes, depending on sensitivity levels. To make brushing time even more fun, you can use the toothbrush with the free Disney magic timer app, powered by Oral-B.
Oral-B iO9: Was £245.99, now £187.99, Robertdyas.co.uk
If you’re after a toothbrush capable of accessing those hard-to-reach spots, then I’ve got just the thing. In my review, I named this the best toothbrush for orthodontics due to its impressive oscillating action. I was also impressed with the accompanying app that you can use alongside brushing to ensure you’re getting the job done properly. “Those looking to maximise their brushing routine will appreciate the insights,” I wrote.
Philips sonicare prestige 9900: Was £549.99, now £199.99, Amazon.co.uk
This is Philips’s most advanced brush and the one I use every day. In my review of the Philips Sonicare 9900 prestige, I wrote: “This brush can also hit a chart-topping 62,000 vibrations per minute – more than any other brush – delivering a noticeably more intense clean versus cheaper brushes.”
Ordo sonic + electric toothbrush: Was £59.99, now £39.99, Boots.com
“The brush head also has a cross in the middle of the bristles, made from silicone, which helps whiten and polish the teeth as you brush,” noted the review of this model. I was similarly impressed by the stain-busting capabilities of this toothbrush, so much so that it landed a spot in my review of the best electric toothbrushes. Right now, you can save £20 at Boots.
Oral-B iO6: Was £300, now £110, Boots.com
I named the Oral-B iO6 as the best mid-range option in my guide to the best electric toothbrushes. There are more fancy features to play with than the affordable Oral-B pro 3 above, such as a built-in pressure sensor, five cleaning modes and a digital display on the handle to show which mode you’re using. But, with this significant Black Friday discount, it comes in far cheaper than the brand’s loftier-priced offerings like the iO9.
Ordo hydro sonic water flosser: Was £59.99, now £39.99, Boots.com
Water flossing is a little easier on braces, bridges and implants than traditional flossing but it’s also a technique favoured by the wellness set. This flosser offers up to 2,000 water pulsations per minute and has three pressure settings. The nozzle moves 360 degrees to blast any hard-to-reach areas, too. Even better, this clever bit of tech is reduced in the Black Friday sales.
When will electric toothbrush Cyber Monday deals end?
Although the Black Friday weekend is over, the good news is that you’ve got all day today – Monday 2 December – to shop a huge range of Cyber Monday deals and discounts. These lowered prices will be around all day, or until stock runs out, so you’ve still time to pick up a bargain.
Looking for more savings? Read Alex’s guide to the best Black Friday and Cyber Monday tech deals
