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The Independent UK
The Independent UK
Lifestyle
Ellie Muir

The best (and worst) Christmas supermarket adverts of 2023, ranked

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Advertising agencies across the country collectively exhaled a sigh of relief this week as the barrage of Christmas supermarket adverts were released into the world for 2023.

This year, it’s a particularly starry billing. ASDA has officially defrosted Father Christmas himself, Michael Bublé, Waitrose has swiped chatshow host Graham Norton, while M&S has scored Hollywood heartthrobs Ryan Reynolds and Rob McElhenney.

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