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Marie Claire
Marie Claire
Lifestyle
Lucy Abbersteen

The anti-bob trend is brewing—these 17 hair looks make a strong case for it

Emili Sindlev with the anti-bob hair trend.

I have lost count of how many bob trends there have been lately. Truly. Hair trends come and go, and last year many of them were bob hairstyles. Which is why it’s interesting that we’ve actually started to see a kind of anti-bob trend simmering away (props to Marie Claire's Executive Beauty Editor Shannon for coining this term) throughout the start of 2024. Though shorter cuts are still popular, the balance seems to be redressing itself as hairstyles for long hair are back on the style agenda.

Not worlds away from the quiet luxury trend, the anti-bob trend is partly down to a wider macro trend of 'health and wealth signalling', according to leading hairdresser and trend forecaster, Tom Smith. "Thick and long hair is a sign of both and, whether achieved naturally or with the help of extensions, ultra-long hair [suggests] that you are healthy enough to grow long locks and wealthy enough to maintain the colour and style," he explains. 

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