One of YouTube's biggest stars is an animated character with wavy blue hair named Bloo. A virtual YouTuber, or a VTuber, Bloo has more than 2.5 million subscribers and has amassed over 700 million views on his play-through videos of popular games like "Grand Theft Auto" and "Minecraft."
The character was created by Jordi van den Bussche, a 29-year-old who lives in Amsterdam. He brought Bloo online in 2021 after feeling that he could no longer keep up with the demands of creating content for his own channel. Four years later, the character has generated millions of dollars in revenue.
