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Lifestyle
Analice Couto

The “72-Hour Rule” Is Dividing Couples, But Therapists Say It Could Help Keep Intimacy Alive

The “72-hour rule” has been making the rounds on social media again, with couples debating whether it is a smart relationship habit or simply another unrealistic expectation.

The rule asks couples not to go more than three days without sharing some form of physical intimacy with their partner.

For some couples, that means s*x, while for others, it could be kissing, cuddling, or another meaningful moment of closeness.

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