Purchasing new beauty products for your make-up bag can be as expensive as it is exciting, which is why we all love to know about a good dupe that won't break the bank.
And TikTok users think they have found the next best budget beauty buy they are saying is a dupe of the £45 iconic Face Base by Bobbi Brown.
The legendary all-in-one primer and moisturiser has been a hit with beauty enthusiasts everywhere thanks to its luxurious ingredients that combines shea butter and Vitamin B, C and E.
However, at almost £50 a bottle, most shoppers are quick to think twice about breaking the bank and usually end up looking for the best dupes on the market.
Enter Primark, with their £4.50 Vitamin Enriched Moisturising Primer that has beauty enthusiasts on social media claiming it is "exactly the same" as the designer brands.
The bargain beauty dupe initially went viral last year where it quickly flew off shelves, but there's good news, as beauty enthusiasts have flocked to TikTok to share how it is officially back in stock.
One TikTok user Mercedes (@mercjessica_x) shared a clip of her local Primark where a full section dedicated to the beauty dupe could be found.
She captioned the social media clip: "Primark finally have the Bobbi brown dupe!!!"
Beauty enthusiasts were quick to flock to the comments section to share how they had been hunting for the product since it went viral.
"This is the Bobbi brown one I use but like £40 cheaper", commented one enthusiastic shopper.
"This is so good", commented a second excited shopper.
"Omg I’ve been trying to find this for so long", exclaimed a third.
Other TikTok users who had managed to nab the bargain beauty buy also began sharing their reviews for the primer, where they couldn't stop raving about it.
@saraholivia6 shared Primark dupe and said it was "Literally the same consistency and finish."
While @rachelmcbride_ said: "Feels the EXACT same on the skin and has the same unreal lemon smell!"
Primark's £4.50 Vitamin Enriched Moisturising Primer is officially available in-stores now.
