I love the Lucid Air. It’s one of my favorite EVs on the market. But it seems like not everyone else has felt the love, if the brand’s lackluster sales are any indication. (The approximately $80,000 to $250,000 price tag may have contributed to this.) Regardless, it looks like Lucid’s gearing up for a fight to win the hearts and minds of the EV-buying public. For 2024, the startup has made the car even more competitive and alluring with an updated model line that includes adjusted pricing, reworked trim levels, a new color and new packages so consumers can spec their Air sedan just to their liking.
