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Marie Claire
Marie Claire
Lifestyle
Brooke Knappenberger

The 17 Best New Products of July Are Perfect for Your Hottest Beauty Routine Yet

Product collage of Danessa Myricks BeautyColorfix Stix, Drunk Elephant Amino Rain™ Glasswater Serum, Kosas Soulgazer Lengthening Mascara, Summer Fridays Blush Butter Balm, Charlotte Tilbury Unreal Lips Healthy Glow Nectar Oil, on white background with red, yellow, and blue polka dots .

Summer is the season when I like to have as much fun with my beauty routine as possible. There's no other time when it's as socially acceptable to wear bright pink blush, colorful eyeshadow, or graphic eyeliner than the hot-weather months. It's like all of my favorite brands read my mind because July's best new beauty products are nothing short of joyful.

A ton of fresh and fun makeup products crossed my desk this month that have found permanent spots in my summer beauty routine. There's the innovative Victoria Beckham Beauty Colour Wash, a watery liquid blush that delivers a buildable flush of color with all-day wear. Then there's Sarah Creal's No Further Questions Lip Gloss, which makes me feel like a bona fide It girl with its pretty shiny finish. Meanwhile, my go-to eye makeup got a major upgrade with new easy-to-use eyeshadows and mascaras.

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