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R. Thomas Umstead

Thanksgiving Holiday Serves Up Ratings Boost to NFL, College Football Telecasts: The Week in Sports Ratings

NFL Football Thanksgiving Fox Basketball CBS ESPN SportsMedia Watch

Rico Dowdle #23 of the Dallas Cowboys catch a pass for a touchdown during the first quarter in the game against the Washington Commanders at AT&T Stadium on November 23, 2023 .

Viewers feasted on live sports programming during the Thanksgiving week, with pro and college football games generating huge viewership numbers.

NFL football games led the ratings onslaught, generating the three most-watched games of the year led by CBS's Thanksgiving day Washington Commanders-Dallas Cowboys game, which drew 41.76 million viewers, according to Nielsen ratings published by SportsMedia Watch. The telecast was the second most-watched NFL regular-season game on record behind only last Thanksgiving’s Giants-Cowboys game, which drew 42 million viewers.

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