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GamesRadar
GamesRadar
Technology
Austin Wood

"Thank you, Monster Hunter": Japanese restaurant's sales jump after Monster Hunter Wilds gives millions of players a hankering for stretchy cheese

Monster Hunter Wilds characters share a meal.

Monster Hunter Wilds continues the series' tradition of tempting players with cutscenes and animations serving up food so tantalizing, you have to resist the urge to dive into your screen and eat some yourself. The game's stretchy cheese naan has apparently been such an effective hunger-inducer for Japanese players that a Nepalese restaurant based in Tokyo, Japan nearly ran out of cheese amidst a rush of customers, and its official account thanked Monster Hunter for the added business.

As Automaton spotted, Monster Hunter Wilds has seemingly bled into real-world hankerings. Japanese social media has seen a wave of like-minded cheese-cravers, their hunger stoked by Monster Hunter Wilds, and plenty of them set their sights on Salam Namaste, a Nepalese restaurant serving dishes like curry, biryani, and of course, naan bread.

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